About the Episode

Doug MacMillan from the Letter M joins Rob Murray for a conversation around using marketing to help grow your HVAC business. Doug has been in the marketing industry since the early 2000’s and is a columnist for a mechanical business magazine to keep the conversation around brand and marketing going to engage contractors in a broader way of what brand means. This conversation focuses on a discussion around the broader commitment to building identity and personality. 

You cannot attract your best clients and young talent without a brand or a position in the marketplace that has an identity. 

Listen in on the conversation to learn more about the importance of your business brand and more!